Finder's Travel Index (Dec 2021):
35.4% of Malaysians say that they plan to travel in the coming three months, down from 37.8% in Nov
26% are planning on domestic travel, while 14% are planning on international travel.
Airbnb Survey (Dec 2021):
93% of Malaysian travellers believe that sustainable tourism is important
84% say that the way they think about sustainable tourism has changed
73% believe that it is important to create a positive impact for locals
60% believe that it is critical not to contribute to issues such as over-tourism
70% believe that they are becoming more conscious when it comes to familiarising themselves with whatโs important to the communities theyโre visiting, and how they can make a contribution
68% are conscious that communities are in need of economic recovery, and will factor this into where they travel and how they spend their money
Two thirds are planning to engage more in domestic tourism than in the past, aiming to allocate more of their travel budget for Malaysia
Over 50% plan to take workcations or work remotely if they can
Visa's Voice of the Consumer Survey (Nov 2021):
65% of Malaysian respondents are planning on domestic leisure trips, while 40% are planning on overseas trips
The top 3 factors providing comfort to travellers are being vaccinated (66%), the stability of the COVID-19 situation at the destination (66%), and the decrease of global cases (56%)
54% are interested in travel bubbles, but not in the immediate future. 16% are eager to travel as soon as a travel bubble is available
3 in 10 Malaysians are not interested in travel bubbles
Agoda Sustainable Travel Trends Survey 2021 (Aug 2021):
More Malaysians are most concerned about overtourism, followed by polluted beaches and waterways, then deforestation
Malaysians believe Governments are most responsible when it came to making changes to make travel more sustainable (27%), followed by tourism authorities at 25%, and themselves at 16%
Malaysians pledge to always look for eco-friendly accommodations, manage their waste during their travel period and switch off air conditioners and lights when leaving their room when they travel post COVID-19
Practices that are considered most helpful to travel sustainably by Malaysians are accommodations using #1 renewable energy, #2 key cards to power electricity in hotels, and destinations that are not high-density tourist spots
When asked what practices Malaysians associate with sustainability, 40% considered use of renewable energy/resources, followed energy saving practices such as motion senor lights, key cards for electricity (36%), and in joint third spot eco-friendly building design/furnishings and animal conservation, both at 29%
The additional measures to help make travel more sustainable according to Malaysians are easy identification of eco-friendly travel options, limiting single use plastics, and providing financial incentives to accommodation providers who maximize energy efficiency