YouTrip Survey (Jan 2022):
In Nov-Dec 2021, total overseas spending among local users increased 400% YoY, total airline bookings increased 700% YoY, hotel bookings increased 500% YoY, and purchases on travel agencies and attractions increased over 1300% YoY
One in two travellers were in the 20-35 age range. 30% were in the 35-50 age range, while 20% were above 50 years old
Average overseas in-store spending of those aged 20-35 was $1,000 SGD, up 50% from 2019, the biggest increase in spending among the age groups. Those over 50 years old were the biggest spenders, with an average of $1,500 SGD per trip, up 20% from 2019
Top 5 destinations for Singaporeans in Nov-Dec 2021 were the US, the UK, Australia, Germany, and France
Luxury shopping was a popular travel agenda, with Galeries Lafayette, Chanel, Hermes, Prada, and Burberry occupying the top 5 overseas shopping merchants for Singaporeans, a contrast to the more affordable brands in 2019
Scott Dunn Survey (Jan 2022):
Many are desperate to travel in 2022, with over 80% looking to take a min. of 2 international trips
More have become comfortable with the idea of quarantines upon returning from trips due to working from home for the past 2 years
Unpredictable pandemic situation drives consumer, especially those with high and middle income, to opt for bespoke tailor-made travel with the help of travel operators to manage travel risks
Three key trends for travel in 2022 are predicted to be: booking trips based on new interests or “Ed-venture”, ticking off the bucket list (29%), and celebratory holidays or reconnecting with loved ones
Tripadvisor 2022 Travel Trends (Jan 2022):
82% Singaporeans are likely to vacation in 2022, up 2 percentage points from 2019
Singaporean travellers booking values are expected to increase by an average of 7%
28% of Singaporeans who travelled for leisure in 2019 said it’s more important now than before the pandemic to splurge on a big trip
74% of Singaporeans plan to travel domestically for leisure, while 53% plan to travel abroad
49% of Singaporeans said that travelling to a destination they’ve never been to before would be more important now compared to pre-pandemic, while 73% said it’s important to “see new places” when thinking about future travel plans
44% of Singaporeans said it’s more important now compared to pre-pandemic, that they choose a destination where they can immerse themselves in “authentic local experiences”
85% of Singaporeans said that cleanliness measures of a hospitality business will be an important factor in their travel decision making in 2022, even after COVID-19 cases have dropped
Approx. 7 in 10 respondents said that destinations with a low number of COVID-19 cases are important when deciding on where to travel next
55% of Singaporeans who aren’t travelling in 2022 said they’ve decided against it because of uncertainty surrounding travel restrictions
Finder's Travel Index (Dec 2021):
27% of Singaporeans say that they plan to travel in the coming three months, down from 31% in Nov
15% are planning on domestic travel, while 14% are planning on international travel
Expedia 2022 Travel Trends Report (Dec 2021):
73% of Singapore travellers want to go on the “Greatest of all Trips (GOAT)” in 2022
43% of Singapore travellers prioritise enjoyment over budget and are willing to splurge
41% of travellers with the “GOAT” mindset seek trips that boost health and wellness, while 38% seek to relish the excitement and 37% for the fulfilment of the trip
22% of travellers crave digital detox holidays
26% are willing to step out of their comfort zone to try new things, and 32% of those are seeking local engagements and cultural experiences
Travellers are seeking adventure activities: 24% want to sleep under the stars, 17% want to go skydiving, and 13% want to go night trekking on a volcano
29% of travellers prefer traveling without itineraries, with 28% looking forward to being more spontaneous and living in the moment
Booking.com 2021 Sustainable Travel Report (Dec 2021):
Over 78% Singaporean travellers pledge to seek out accommodation with third-party sustainability accreditation, but 59% think there is a lack of sustainable travel options and 48% don’t know how to find sustainable travel options
Tripadvisor Survey (Nov 2021):
72% of Singaporeans have started researching their year-end vacations, with 48% planning to go overseas
Most popular trip types chosen by Singaporeans were the beach (50%) and outdoors (47%)
Most popular travel dates are 3 December, 24 December and 31 December with average trip spend S$ 1,014.
Top 3 trending destinations are 1. London, 2. Seoul, 3. Paris
Booking.com 2022 Travel Predictions (Oct 2021):
61% of travelers are looking forward to meeting new people while on vacation
80% of travelers find that the journey to a destination is more enjoyable when it feels like part of the trip itself
80% of travelers say vacation time will be strictly work-free in the future
85% of travelers agree that travel helps their mental and emotional wellbeing more than other forms of self-care.
63% of travelers agree it’s important that their trip is beneficial to the destination's local community
28% are going to do more research into how their tourism spending will affect or improve local communities
70% of travelers are now more open to different types of vacations.
80% of travelers agree that technology will be more important than ever while on vacation
73% of travelers believe technology is important for controlling health risks when traveling, with 79% agreeing that technology helps to alleviate their travel anxiety
Agoda Sustainable Travel Trends Survey 2021 (Aug 2021):
More Singaporeans are most concerned about overtourism, followed by energy waste and polluted beaches and waterways
29% of Singaporeans think tourism authorities are most responsible to making change within sustainability, followed by 24% Government and they themselves
More Singaporeans pledge to switch off air conditioner and lights when leaving their room, manage their waste and re-use hotel amenities like towels and bedding
Practices that are considered most helpful to travel sustainably by Singaporeans are using key cards to power electricity in an accommodation, accommodations using renewable energy and reusable amenities.
When asked what practices Singaporeans associate with sustainability, they said renewable energy, energy saving practices and eco-friendly building design and furnishings
The additional measures to help make travel more sustainable according to Singaporeans are easy identification of eco-friendly travel options, limiting single-use plastic in airlines/accommodations and financial incentives to accommodation providers who maximize energy efficiency